EA Executive Believes Xbox 360 Is "Maxed Out"


Posted June 9, 2009 - By Jake Gaskill

Xbox 360

It’s been just a week since Microsoft executive Shane Kim remarked to VentureBeat that his company believes the Xbox 360 has a 10-year lifecycle (thanks in large part to whatever Project Natal will eventually turn into). And yet today, we’re hearing something quite different from a major third-party player. Now, far be it from me to pontificate on the technological potentiality of the 360 over the next several years, so I’ll let senior vice president of EA Games Europe, Patrick Soderlund, do it for me.

During an E3 2009 interview, Soderlund told Official Xbox Magazine:

"Sony has a lot of good games this year. If you go to their booth, there's a very consistent, high quality product line-up and that will help them. I do think that we'll see developers inside the organization getting to understand the PS3 better and I think that we're getting more power out of PS3 right now... I think that we've maxed out the 360 but we haven't maxed out the PS3."

Rah! Rah! Flame bait! Flame bait! Yeah, I get it. Soderlund also said that the 360 is his favorite console, and that, “If I was Sony, I would have a headache,” so simmer down people. And just because Soderlund believes the 360’s technology can’t be pushed any more (which is a major accusation that would require hard data to prove, which Soderlund does not provide) doesn’t preclude the 360 from being capable of churning out quality titles for years to come, as shown by the perennial success of Sony's second console offering, the PlayStation 2.

But enough of my ramblings, what do you think about the Xbox 360 apparently topping out in its just its fourth year on the market?

Source. Source.

EA Executive Believes Xbox 360 Is "Maxed Out"


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